Welcome to the Market

Every Thursday

Market Logo

Market Moves Indoors:

Nov 4 – Dec 16

2 to 5 pm

Promega BTC Atrium
5445 East Cheryl Parkway, Fitchburg

Mask required indoors per Dane County Public Health Ordinance.


Due to the outbreak of COVID-19 the market will be adapting to keep everyone safe while connecting our customers with the great products they’ve come to expect from the Market.

The Indoor Market will be open Thursday from 2 – 5 p.m. for Walk-In Customers. Click here to go to our Vendor Page for contact information.



This community market, launched in 1996, has been steadily growing in size, diversity and following ever since. Located under the iconic Agora Pavilion, shoppers can stroll through the abundance of each season’s color and vibrancy. Visit with neighbors and friends while enjoying the beautiful prairie and pond setting. The market draws an average of 25 vendors from all over Southern Wisconsin selling everything from produce to flowers to baked goods and more. Watch for special events on the third Thursday of each month featuring local charities, demonstrations and live music.

Market Sponsored By Oak Bank

Master Gardeners Booth on the 2nd and 4th Thursday of each month.

OakBank_with tag_F

INDOORS: November 4 – December 16

Promega BTC 5445 East Cheryl Pkwy, Fitchburg